Stephen Curry extends deal with Under Armour through 2024

NBA MVP and Golden State Warriors All-Star Stephen Curry extend his contract with Under Armour that will keep him with the brand through the 2024 season.

Terms weren't disclosed, but the company did say the new deal includes ownership in the company, which hit its all-time high stock price today.

Two years ago, Under Armour signed Curry after Nike failed to match a deal worth less than $4 million a year, which quickly became a bargain as Curry emerged as one of the best players in the league. Last year, in his first year in his signature shoe, the Curry One, he won the league MVP and his Warriors won the NBA title.

"Under Armour has felt like family since day one," Curry said in a statement. "In the first two years of our partnership, we accomplished so much both on and off the court, and I'm looking forward to being part of the brand's story for the rest of my playing career and beyond."

Sales of shoes were up 40 percent last quarter, with the Curry One helping Under Armour sell a record $153 million in shoes in three months.